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- Paul Williams
News today on broadcast.co.uk. By Susan Thompson
The BBC is in talks with Google about making some of its programming available on online video site YouTube.
BBC Worldwide is also involved in negotiations and is understood to be looking at commercial options such as a share of revenues obtained from advertising run alongside BBC programming.
If a deal is brokered the BBC will join US networks such as NBC, which launched a branded YouTube channel last June and CBS, which uploads programming clips such as The Letterman Show.
Last July, Google also launched country-specific versions of Google Video in Europe, with content partners including ITN and IMG.
Major Hollywood studios, including NBC Universal and 20th Century Fox are also reportedly in negotiations with YouTube, to make their content legally available on the site.
Under Google, which bought YouTube for $1.65 billion last year, YouTube has made it clear it is keen that the site carries more authorized material and says it takes down copyrighted material as soon as it is noticed.
There are calls, however, for it to implement filtering mechanisms to keep unlawful material from even showing up.
A BBC spokeswoman said: "there is no deal and we are not commenting on market speculation."
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